And if it's an event like the tsunami

TOM ROSENSTIEL: And if it's wholesale rayban sunglasses an event like the tsunami, you can fairly reliably imagine that this is real. But it could be something that no one else has produced any video on, and there would be no way of knowing. JEFFREY BROWN: Now, Brian, I mentioned some of these other ongoing developments, NBC, ABC. BRIAN STELTER: Right. JEFFREY BROWN: Broaden it out a little bit. Put this YouTube discussion into that broader context. How are the traditional, especially television network news, trying to adapt? BRIAN STELTER: I think what we're seeing cheap oakley sunglasses clearance is news organizations that used to have bigger audiences, seeing their audiences go in dozens of directions because of the Internet. It's the splintering effect of the Internet. And they're trying to reassemble those audiences, as best they can in different ways. NBC and Facebook is a great example. Last week, NBC said that it will be partnering with Facebook for the Summer Olympics. And the head of the -- the head of the coverage, the producer, said to me, we're trying to reassemble the audience that is off in a million directions because of the Web. Today, NBC News and Microsoft announced they were divorcing. They were splitting up a 16-year-old partnership, because they realized being exclusive and only working with each other was outdated. These days, news organizations seem to want to have multiple partners. They want to cooperate with multiple different Web sites and different distributors, because it's harder to get attention now in that landscape, and they need more ray ban outlet distribution partners.